The Star System is the most famous part in The Studio System. Movie stars on the late 1920's to early 1960's were managed and promoted by Hollywood studios. They create the stars persona to be famous in the US and they were often glamorized by the studio. The Star System emphasizes on the movie stars' image rather than the acting. They will build and create an image on the actor/actress but in real life, it doesn't have any connection with their true personality. Anyone with a beautiful, promising and attractive face can have a chance to be a discovered and be a movie star.
The actors and actresses always have to maintain their wholesome image. They should act properly and avoid indiscretions that would ruin their image and career. But for some stars who had drinking problems, drug addiction, committed adultery, and may more, their gossips and issues were covered by money to protect their image.
some information are based from http://classichollywoodcentral.com/?p=223
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